In the small town of Kawara, southern Japan, a unique trading card game has captured children’s attention. Instead of Pokémon or anime heroes, these cards feature local middle-aged and elderly men from the Saidosho community.
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The collection includes 47 different cards with 28 featuring local men, complete with stats and special abilities. Popular cards include “Firewall” Mr. Honda, 74, a former fire brigade chief, and “All-Rounder” Mr. Fujii, 68, who now signs autographs for young fans.
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“We wanted to strengthen the connection between the children and the older generations in the community. There are so many amazing people here. I thought it was such a shame that no one knew about them.” – Eri Miyahara, creator of the game, commented.
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The strategy has worked remarkably well, with participation in town events reportedly doubling since the game launched.
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h/t: Tokyo Weekender
Photos: Mayuko Ichii
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